About Us
Our Mission
Founded in 2020, Primebuys is a specialist business brokerage based in London, helping business owners across the UK sell with confidence, speed, confidentiality, and maximum value. Our team of six experts, including acquisition specialists, buyer relations managers, and valuation analysts, work closely with each client to deliver a tailored and discreet sale process that gets results. We’ve built our reputation on real outcomes, not hype.
There’s a lot of noise in this industry. At Primebuys, we cut through it with clear advice, qualified buyers, and a process that actually works. We focus on businesses we know we can sell and accept only 1 in every 6 businesses that apply to work with us. If your business isn’t ready for market, we’ll tell you honestly and explain why. This isn’t about volume. It’s about success. To date, 87% of the businesses we take on sell within 12 months, often faster. Some close in less than 30 days. Larger or more complex deals may take longer, but our approach stays consistent: focused, confidential, and results-driven.
We keep your upfront costs low because we believe in earning your trust through performance. Our model is success-based, and we offer a 100% money-back guarantee on our upfront fee if we don’t sell your business within the agreed timeframe. No fine print. No excuses. Just accountability.
With 100,000+ followers and a strong network of investors, our director Jag is a trusted expert in helping business owners sell their companies confidentially, with ease, and for the highest possible value. Jag has built strong personal relationships with high-net-worth investors, corporate buyers, and strategic partners, giving him direct access to serious buyers ready to close deals fast.
His deep connections mean your business gets in front of the right people who see its true potential and value. Whether you’re retiring, pursuing new opportunities, or navigating financial challenges, selling a business can be daunting. With Jag’s expertise in deal structuring, negotiations, and acquisitions, he streamlines the process to ensure a smooth, confidential, and stress-free experience while securing the best possible outcome for you. Selling your business doesn’t have to be complicated.
Jag’s connections, experience, and proven process make it seamless. Looking to sell? Contact Jag today and tap into his exclusive network for a smooth and successful business sale.
Selling my business due to health issues was an emotional decision. I poured my heart and soul into building it, so letting go wasn’t easy. Jag handled the entire process with care, professionalism, and complete discretion. I felt supported every step of the way, and knowing my business was in good hands made all the difference. Highly recommend!
- Kate C
After two decades of hard work, I knew it was time to step away and enjoy retirement. Selling a business is no small task, but Jag made it straightforward. The entire process was smooth, professional, and quicker than expected. I’m now able to focus on the next chapter of my life with peace of mind.
- Ron B
I had a terrible experience with another company that took £10,000 upfront and delivered absolutely nothing. No real buyers, no progress, just silence. I was frustrated and ready to give up. Then I came across Primebuys. I was immediately impressed by their performance-driven approach and how clearly their focus was aligned with my outcome . It showed me they were confident in their ability to deliver. Jag was honest, professional, and genuinely helpful throughout. Within a short time, I had real interest and ended up closing a deal I was very happy with. It was a complete contrast to my first experience.
- Micheal T
I'd 100% recommend Primebuys to other entrepreneurs. They really know what they are doing. It's a case of helping people go through the buying process from the very first part, which is when you get the pitch deck. All the calls were handled in a professional way. All the questions were answered, and it went as smoothly as it could go. I was very happy with the outcome.
- Thomas L
© 2025 SR LONDON GROUP LTD t/a PrimeBuys.
All rights reserved. Registered in England and Wales
Company No. 12916675.
Registered Office: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ